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The Absolut Ice Bar, Mayfair - pub details

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Address: 31 - 33 Heddon Street, Mayfair, London, W1B 4BN [map] [gmap]

Tel: 0871 951 1000 (ref 26430) - calls cost 10p per minute plus network extras

Nearest tube stations Oxford Circus (0.3 miles), Piccadilly Circus (0.3 miles), Green Park (0.4 miles)

Nearest train stations London Charing Cross (0.7 miles), London Victoria (1.2 miles), London Marylebone (1.4 miles)

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> Current user rating: 6.6/10 (rated by 13 users)
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other pubs nearby:

Strawberry Moons, Mayfair (0.0 miles), Living Room, Mayfair (0.0 miles), Back Door / Burlington Arms, Mayfair (0.1 miles), Digress, Soho (0.1 miles), Two Floors, Soho (0.1 miles) - see more nearby pubs


user reviews of the Absolut Ice Bar, Mayfair

please note - reviews on this site are purely the opinion of site visitors, so don't take them too seriously.

5 most recent reviews of 9 shown - see all reviews

An experience well worth a try bloody cold but groovy coats you get LOL. everyone i've known thats been there like it and when friends come to london they always go so DO IT
daniel234 - 9 Mar 2008 23:09
Great fun - but wrap up well as (unbelievably) its bl**dy cold.
jonnyg - 31 Jan 2008 15:45
This is good fun, a good way to start a night out. The 12 admittance includes a cocktail, refills a 6. If you view it as a touristy thing and are not looking for anything more this is a laugh.
ONscotland - 29 Oct 2006 17:12
Went there last night for drinks and dinner in the non-ice bit of the bar and had a crap time. It's table service only, no ordering at the bar, and for 10 minutes we sat there expecting one of the five members of staff who were busy gossiping to come and take our order. In the end I literally had to stand up and wave madly to get them to come over. Awful.

The food was bizarre, a really poorly thought out meny that leaves you thinking "Yes? And where's the full menu then?". I had roast pork belly with a stewed apple which was quite nice, probably not worth 14 though and the 3 side-dish of chips were cold. Others had a mixed plate of cold cuts with a bread stick and some olives (7, unpleasant). A friend ordered foccacia bread which came with three dips so nasty we handed them round and it became a macho display if you could stomach them! Another had the lamb samosas which were OK, but again, at 7 for a small portion they were no better than you might expect from a decent tandoori.

The main thing that narked me off about this place was that the service was, at best, below average. Yet they add a 12.5% service charge on everything, and suggest that you leave a tip IN ADDITION for the great service you're getting. If you don't tip on top of the service charge you receive scowls from the staff all night.

I'm certainly never going back, only seems suitable for tourists who don't know how much pounds are worth.
Wixy - 7 May 2006 10:21
Went there with some mates a few weeks back, didn't book but had to queue for around 15 minutes or so. Got in and donned the obligatory cape and gloves, queued for another 10 minutes inside for a drink as it was rammed. It finally got a little less crowded as a load of tourists from Italy left. Stayed in there for nearly an hour and half before frostbite got the better of us - even the vodka couldn't keep us warmed up for that long. Not sure if I'd go back, perhaps with others who haven't been before, it is a good place to impress though - if you can see each other through the big hoods!
dudley74 - 12 Apr 2006 18:44

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